DIGITAL PORTFOLIO

Connected Experiences - Hysan Place

Task: To use technology and connected experience solutions to differentiate Hysan Place in the crowded Hong Kong shopping mall market Client: Hysan
URL: hp.leegardens.com.hkwww.facebook.com/HysanPlace    

Hysan Place sets new standards – and so do our connected experience solutions. Hysan Place is the pioneer of a new generation of malls that offer digital inspiration as a differentiating factor to make familiar experiences feel special. Incorporating online, social media, mobile and digital wayfinding kiosks, technology enhances every stylish shopping and dining experience. The website smoothly connects to each section – presenting blogs, promotions, happenings and shopping and dining listings. The Facebook page attracted 10,000+ ‘Likes’ in its first week. There are two wayfinding kiosks; a retail and an F&B kiosk near the ‘KITCHEN eleven’ restaurant area. They also provide tourist information. And there’s a mobile app to follow, keeping shoppers connected on the move.

WebAward 2013 Shopping Standard of Excellence - Hysan Place