CLP Electric Vehicle (AR)

Task: Promotion Website with Augmented Reality Client: CLP Holdings Limited

To promote CLP’s environmental credentials and highlight their Electric Car initiative, we created two unique digital experiences. First, we created a ‘Driving the electric car’ experience, allowing users to plug-in, charge up and navigate through the site’s content using their cursor or mouse. And secondly, we created a 3D augmented reality cutaway of the electric car to demonstrate how the car’s motor worked.